Marketing Lead:
DU Innovation Labs

I served as the Marketing Lead at the Innovation Labs. I was entrusted with rebuilding the marketing team during my first year and advanced to the lead position by my second year of college. This role presented numerous challenges, but it was also an incredible learning experience.

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A key aspect of the job involved reaching out to campus clubs and organizations to explore potential collaborations for workshops and events with the Labs. This has allowed me to witness the creation of spectacular projects by members of the DU community.

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In addition to collaborating with clubs and organizations, I was responsible for training new team members to ensure their proficiency with the Labs' systems. I conducted one-on-one training sessions where I demonstrated the processes, then had them practice independently, providing support and answering questions as needed. By maintaining open lines of communication, I fostered a safe and thriving environment for my team.

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Skills Cultivated:

• Collaborated with campus clubs and organizations to co-host and organize events and workshops

• Crafted eye-catching flyers to introduce and inform students of upcoming events and workshops

• Increased social media followers and student engagement for the Innovation Labs

• Created user-friendly registration portals for trouble-free sign-ups for events and workshops

• Revised Innovation Labs website, ensuring current and precise information for students